1. Project Title: Organic Traffic Growth for E-commerce Store
The Challenge:
The website had nearly zero organic visibility, minimal traffic, and no keywords ranking on the first page of Google.
My Solutions & Strategy:
- Advanced Keyword Research: Identified high-volume, low-competition commercial and informational keywords.
- On-Page Optimization: Optimized Title Tags, Meta Descriptions, and Header Tags (H1-H3) for target keywords.
- Technical SEO Audit: Improved site loading speed and resolved indexing issues via Google Search Console.
- Content Strategy: Created SEO-friendly product descriptions and blog posts to drive traffic.
Ranked Keywords:
- Best organic shampoo
- Eco-friendly skincare
- Leather wallets for men
- Sustainable yoga mats
- Natural pet food
Search Console Report
Organic Clicks Growth
+200% Increase
5k
3k
1k
0
Month 1 (Audit Phase)
Month 2 (Optimization)
Month 3 (Ranking)
đ Insights: Technical fixes & Keyword targeting led to rapid growth.
2. Project Title: Meta Ads Campaign for Fashion Brand
The Challenge:
The brand was struggling with a high Cost Per Purchase and low conversion rates from their previous Facebook ads.
My Solutions & Strategy:
- Precise Audience Targeting: Used Lookalike (LAL) and Interest-based targeting to find high-intent buyers.
- Creative Testing: A/B tested Carousel ads vs. Video ads to identify the best-performing creative.
- Retargeting Funnel: Set up a retargeting campaign for "Add to Cart" users who didn't purchase.
Final Result:
- Achieved a 4.5x ROAS and reduced the Cost Per Sale by 40% within 30 days.
Meta Ads Manager
Campaign Performance
Avg. ROAS
4.52x
Total Spend
$1,200
Purchase Value
$5,424
CPP
$8.40
3. Project Title: Social Media Management & Brand Growth
The Challenge:
The brand had a low engagement rate, inconsistent posting schedule, and was struggling to connect with its target audience on Instagram and Facebook.
My Solutions & Strategy:
- Content Calendar: Created a 30-day strategic content plan with a mix of educational, entertaining, and promotional posts.
- Visual Aesthetics: Designed high-quality, brand-consistent graphics and reels using Canva and CapCut.
- Community Engagement: Actively responded to comments and messages, and used trending hashtags to increase reach.
Final Result:
- Boosted engagement by 150% and gained 1,200+ organic followers within the first 2 months.
Engagement Overview
Audience Growth & Reach
+150%
Total Reach
45.2K
Followers
+1.2K
Avg. Likes
850